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Why Australia's multicultural communities are calling for tailored coronavirus vaccine information

Writer's picture: Marketing StudyCoMarketing StudyCo

SBS News Article February 2, 2021 - Media Appearance


Australian Arabic Council Chairman Roland Jabbour says confusion about where to find vaccine information in-language has left some people in the Arabic community to seek out their own information - and it hasn’t always been truthful.


“Members of the community talk to each other and they communicate information that is not necessarily accurate. There are a number of conspiracy theories that are spreading around," he said.




To counter this, Mr Jabbour says it’ll be important for authorities to engage community leaders throughout the rest of the pandemic.






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